Simon Kohli

Freelance copywriter

Helping you grow your business

Professionally crafted copy increases the value of your marketing efforts

Hiring a freelancer is more cost-effective than hiring an agency

Many years experience helping SMEs tell their stories

Why Copywriting?

successful marketing depends on good copy

Copywriting is a specific craft with a wide range of techniques for successfully communicating information, making the benefits clear and inspiring people to take action. Copywriting is vital to the marketing process – so businesses hire professional copywriters to ensure their content is written to a high standard

marketing is essential for growing your business

You don’t want to be stuck in the busy-trap. You want to grow your business to a point where you can delegate and enjoy the fruit of your labour. Because marketing is so essential for growth, it makes sense to hire skilled marketing creatives to help you achieve your goals

get the edge over your competitors

A good copywriter studies your business to understand the features and how they benefit the target audience. Not only that, but he researches your industry and studies your competitors. Once he has a good understanding, he crafts highly polished and relevant copy that helps you stand out in the marketplace

Everything you need from a freelance copywriter

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Meticulously Written Copy

You’ll get well-crafted, original copy that reflects your brand

Cutting-edge Communication

Make use of the latest software platforms to manage all your projects with me

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Strategic Clarification

Working with me can help you clarify your own strategies

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Tailored Pricing

The service can be made to fit your requirements

Effective Planning

You’ll have a clear idea of the timeframe and project milestones

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Dedication

You’ll have a copywriter that’s dedicated to helping independent businesses succeed

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Solid Brief Building

Rest assured your copy will be based on a solid foundation

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Creative Network

Want to build a team? Access my network of marketing creatives

A wide range of projects

What kind of project are you developing? Brand awareness? Direct marketing? Online or offline? Email campaign? I have nearly ten years experience working on a wide variety of marketing and communication projects.

Print Media

Brochures

The print brochure is still a force to be reckoned with. It’s a great way to make your brand feel more tangible. This realness gives an extra dimension to your marketing process.

Leaflets

If you’re a local business then a leaflet is perfect for raising brand awareness and promoting your goods and services. A professionally written leaflet will improve your return on investment.

Developing an advert for local publication? I can help you develop a powerful concept with clear, benefit-led copy that will generate sales and high quality brand perception.

Sales Letter

A well-written sales letter is an excellent way to generate business. Get in touch with previous customers and spur them into action, or contact new prospects with an offer they can’t refuse.

Digital

Websites

Writing copy for websites is a specialist craft. It needs to be optimized for skim reading and search engine results. It also needs to be clear and compelling. Professionally crafted copy will make you look better than your competitors, especially if they haven’t invested in professional copywriting.

Online Campaigns

This can be anything from email, landing page and adword campaigns. If needed, I can help you develop the strategy. But if you already have the perfect strategy, just brief me and I’ll get to work.

Infographics

I’ve researched and written copy for over a hundred infographics in my time. It’s a specialist form that requires precision as there’s no room for flabbiness.

Blogs and Articles

Whether you need a one-off article for your website, or a regular contributor, I can deliver you quality, well-researched articles that give your blog a professional touch.

Have a project not listed above?

Get in touch

How does the pricing work?

I price by the project. This gives you the advantage of knowing the exact outlay before deciding to go ahead.

When producing a quote, different factors are taken into consideration. The actual quote depends on the level of service you want. For instance, if you have a small budget I can scale down to meet your needs.

Conversely if you require a deeper level of service because you want the best possible results, this will effect a bigger quote but will give you a bigger return on investment.

The first step is to have an initial chat about your project so I can scope it out. This can be over the phone, on Skype or via email – whichever’s most convenient for you.

A quote will be tailored specifically for your needs.

There’s also the added bonus of being able to pick my brains about content strategy. So even if you decide not to go ahead, you’ll still take away some valuable insights.

Simon is consistently an incredible asset to my online content output

Joe Shervell

Head of Content, Datadial Ltd.

Before Simon did any work for me he made sure he had a proper understanding of my business which is so refreshing. He carried out the work within a couple of days and I look forward to working with him in the future. I have no hesitations in recommending him to anyone else.

David Gray

Managing Director, AK Gas Ltd.